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The Trellis Blog

In today’s digital world, it is getting increasingly difficult to attract new customers to your online store considering the speed at which large eCommerce competitors such as Amazon, Walmart.com, Alibaba, Wayfar and more are expanding their online operations. Magento is a great platform to build a highly effective and competitive online store, however, the default out of the box features will not be enough to make your eCommerce website competitive online. Implementing new features like advanced filtering with Ajax technology is a great way to make your Magento store more competitive.

 

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Trellis has partnered with the leading loyalty rewards Magento technology platform Sweet Tooth to help our customers grow online using loyalty rewards. Sweet Tooth allows Magento customers to completely customize the way their loyalty rewards point system works such as how customers earn points, and how customers can spend their points.

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A year ago I wrote about my 2014 web predictions. I am going to go back and highlight my predictions to see which of my predictions came true or fell short. The web is a difficult thing to predict because of how fast it moves and even getting partially correct predictions is a tough thing to accomplish. Please feel free to comment on predictions or trends that you felt were spot on or way off.

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Magento’s most recent upgrades to its Community and Enterprise Editions are full of useful improvements and 2.0 will take these advancements to a new level. Magento’s Community Edition incorporates many similar updates as its more advanced Enterprise Edition counterpart. Many of these features revolve around increased accessibility and performance, underlining why Magento has become so popular for online retailers of all sizes.

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The annual expansion of Internet retail growth signals a strong paradigm shift away from the brick and mortar stores long associated with retail merchandise. Online sales numbers continue to rise every year.  Home and work desktop computers still dominate the purchasing landscape, even as mobile devices continue to gobble up a larger percentage of online sales every year.

 

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